Facebook Releases New Post-Targeting Tool
A new Facebook tool allows page admins to publish content to certain groups of fans defined by several different parameters. And, in true Facebook keep ‘em waiting style, the new post-targeting tool...
View ArticleFacebook Launches Promoted Posts for Users
Just a few months after Facebook unveiled promoted posts for pages, the site has now launched promoted posts for individual users in the U.S., a feature that has already been introduced to 20 other...
View ArticleFacebook Adds Dropbox Integration, File Sharing In Groups
Facebook recently made an interesting strategic move when the site unveiled integration with Dropbox, new functionality that allows Facebook users to share Dropbox files in Facebook Groups. Facebook...
View ArticleFacebook Now Testing Threaded, Ranked Comments
In response to ongoing demand from Facebook users for the ability to reply to specific comments on Facebook posts, Facebook is now testing threaded comments on certain page feeds. And in order to give...
View ArticleHow To Share Content On The Facebook Mobile App
Facebook’s mobile app functionality has, well, how should I put it? Oh, I know – it has sucked. Big time. But only if you wanted to share content. Oh wait, isn’t that what we do on the site? Silly me....
View ArticleFacebook Selling Inbox Access—Does It Really Matter
Always on the search for a new revenue stream (cue sarcasm), Facebook is now testing a new system that would give users (and not necessarily your friends) the ability to send you a Facebook message for...
View ArticleFacebook Graph Search: Marketing Goldmine or Privacy Nightmare
Yesterday Facebook unveiled Graph Search, which lets users find people, places and information based on their connections. This is interesting for a number of reasons, but primarily due to the fact...
View ArticleWhy You Should Care About The New Facebook Reply Button
Recently, Facebook announced a significant update—the release of the Reply Button. And while Facebook has had a tumultuous relationship with Wall Street, Zuckerberg and his team are attempting to build...
View ArticleFacebook Encourages Admins To Promote Engaging Posts
The latest development in Facebook’s ongoing quest for higher revenue? A new feature for page admins that highlights their most engaging posts, which is designed to encourage admins to purchase more...
View ArticleFacebook: News Feed Visibility Changes and RIP EdgeRank
If you log onto Facebook and notice something different about your News Feed, it’s not a glitch. Earlier this week, Facebook announced several changes to the way the site determines what posts you see...
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